
At the beginning of the month, we reported that Sony would be delaying the Xperia Z4 Tablet by one week in the UK. Originally, Sony had hoped to get the Xperia Z4 Tablet in the hands of those who had pre-ordered it by the end of May, but the delay meant that June 5th would be the new arrival date. With June 5th having come and gone, Sony has pushed back the arrival date to June 29th for anybody who pre-orders the powerful tablet.







Despite purchasing Ericsson and going at it alone which has resulted in some beautiful products, Sony Mobile has struggled to gain much traction globally. In the last two years alone, Sony Mobile has seen their year-over-year sales decline with Apple dominating the premium market and handset makers from China like Xiaomi and Huawei eating into the low-end market. With an inability to compete in either market, Sony has been squeezed in a middle ground that’s proving hard for them to sustain. With a focus on premium products, Sony could at least count on greater profit margins on each unit sold where the entry market would provide them with increased revenue.
One of the lesser known 
It’s believed that next week, Sony will be holding a press conference in Hong Kong and Taiwan where they will unveil new Xperia products. Specifically, on Wednesday the 27th, members of the press are to gather in Taiwan where the unveiling will take place. On the menu is believed to be a new flagship smartphone and tablets.

Dubbed Lavender, the latest leak from Sony Mobile is believed to be a new mid-range phone with model number E55XX (E5503, E5563). Likely set to be launched sometime in the Fall 2015, this phone had previously popped up and was pegged with a MediaTek MT6752 (64-bit octa-core LTE) chipset that powers a 1080p display.
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