Not to say the two tech are similar, but much like 3D, 4K has to be experiences in person to be truly appreciated or disapproved of. Just like 3D where it’s quite hard to explain in words the benefits of the technology, so is the case with 4K televisions. No matter how clever the writing, or fantastic the advertisement, the richness of 4K and its clarity have to be seen in person so that you can make the proper call about the technologies worth to you. To battle this, Sony is demoing their 55- and 65-inch 4K XBR TVs to select Sony retail outlets. At Sony’s retail stores offering the 4K XBR experience, you can expect to see native 4K content to show you the technology’s true potential while Sony will also offer upscaled 4K content to show you what you can get from the technology today. After the jump, a list of stores that will allow you to experience Sony’s 4K XBR.
- Century City, Los Angeles CA
- South Coast Plaza, Costa Mesa CA
- Houston Galleria, TX
- The Forum Shops, Las Vegas NV
- 550 Madison Ave, New York NY
- Stanford Shopping Center, Palo Alto CA
- Roosevelt Field Mall, Garden City NY
- Americana at The Brand, Glendale CA
- Valley Fair, Santa Clara CA
Discuss:
Do you think your next television will be 4K or will you be waiting a while longer before you jump into the next generation of TVs?
[Via Sony]