Coming into the spotlight a little over three years ago, ngmogo is the game developer behind such popular iPhone games like Dropship, Star Defense, We Farm and We Rule. Since then, the small developer has grown to provide games for the full range of iOS devices (iPod Touch, iPhone, iPad) and Android. With their bread and butter invested into mobile games for cellphones, it’s no surprise to hear ngmogo CEO Neil Young bash the upcoming handheld from Sony, the NGP. The CEO thinks that the NGP which previously was called the PSP2 will be “dead on arrival” because the system wont be able to keep up with the advances in the iOS and Android ecosystem. Of course, every time I hear random CEO’s taking a shot at their competitors, it’s because they need some attention or they actually know there is real competition coming.
“I think they are hurt; I think they’re clearly hurt,” Young said of the traditional portables from Sony and Nintendo. “I think PSP is done and the new [NGP] is dead on arrival. It’s really difficult to compete with an app store that has hundreds of thousands of applications and a wide range of options where the average price paid is around $1.20 and there are tens, if not hundreds of thousands of free applications that are really high quality. So I just don’t think Sony’s going to be able to compete with that.”













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